
ArcheToys designed by
Floris Hovers
may be toys but kids do not need to get excited. Adults are going to
scoop them up, now that they are apparently available - although we are
not yet quite sure how or where we could buy them.
Hovers was
born in 1976 in Raamsdonksveer in the Netherlands and graduated from
the Eindhoven Design Academy in 2004. The first ArcheToy was an
ambulance that Hovers created for his little cousin. The simplicity of
the cars from the 1950s and 1960s charmed and intrigued Hovers and so
he began to craft a fleet of specialty vehicles. They are archetypes of
uncomplicated, recognizable form; toys for adults minus tiresome macho
undertones.
Hovers introduced ArcheToys to the world at the
November 2007 Dutch Design Week in Eindhoven. His intention of
designing furniture has now been sidetracked as these little things
have taken off the way they deserve. More than 40 strong and growing,
the ArcheToys fleet includes several that we simply must have —
especially the hearse, combine and ice-cream truck.
- Tuija Seipell