Friday, 18 May 2007 |
Hollywood's emerging crop of online talent scouts are dedicated to
discovering talent online, matching up creators of obscure Web videos
with the online divisions of traditional media companies, portals, and
ad agencies, all of them hungry to try a new sort of storytelling. Meet the HIT MEN.
Magazines: Change Or Die:
A rise in the percentage of ad spending allocated to Internet and
mobile media will intensify pressure on magazine publishers to adapt a
fast-changing business landscape or die
Late-Stage Cancer Vaccines Set to Launch
Innovation Scouts - How creative businesses in technology and
media are unearthing new ideas in unexpected places--from an American
Idol-style contest at Adobe Systems to eBay's new "disruption" team. Meet the new cool hunters.
The magazine industry is suffering one of its more pronounced troughs. Established names are closing, while others face an amalgamation of staff to survive.
Many would say that this is too hostile a climate to support
independent and innovative publications, but a new breed of maverick
publishers are kicking the business up the backside by doing things
their way, proving that there is always a market for wit, imagination
and intelligence.
Fashion houses are trying out new products on the teenyboppers of Tokyo.
There's a lot at stake with global warming, so for those not sure what
to believe, New Scientist debunks the 26 most common climate myths
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